New Media vs Social Media

Perhaps the most frequently used word in 2011 could easily be deemed to be the word “MEDIA!” In this digital age technology is popping up all around us and forcing us everyday to change the way we do business and communicate. The foremost changes in Media have come from New Media and Social Media. Well what’s the difference you may ask?

The easiest way to realize the distinction is that Social Media is only one component off New Media. New Media is an interactive form of communication that uses the internet such as SMS & MMS texting, blogging, wiki’s, podcasts, streaming, social networks (like YouTube, Facebook, Twitter and Tumbler for example), Really Simple Syndication (RSS Feeds), virtual worlds (including gaming) to name the most prominent but only a few! With the internet available everywhere from a desktop, to a lap top to a tablet to a smart phone, virtually every country in the world is involved in New Media!

So then, what is Social Media?? It is a digital, online form of communicating including blogs (and Microblogs such as Twitter) and Social Networking sites such as Facebook, Twitter, Tumbler, Linked In.

At the end of the day any Media platform, whether old, new or social was created with one purpose in mind-to connect people with information, services and most importantly – other people!!

To show you exactly how big Social Media has gotten let me inform you that tomorrow, June 30th,  is Social Media Day!

Social Media Day is Mashable’s global event, that celebrates the technological advancements that enables everyone to connect with real-time information, communicate from miles apart and have their voices be heard. Mashable invites all to connect with fellow web enthusiasts by hosting a local Social Media Day Meetup. There’s no better way to celebrate the revolution of media becoming a social dialogue than by socializing with the online community offline. You can read more about it on their website:

I also found an amazing video courtesy of Socialnomics, that will give your further insight and help you understand how New Media/Social Media is impacting our world!

Sooo, now you understand the powers that be New Media and Social Media – just in time for Social Media Day – tell me, how are you going to celebrate your new-found knowledge tomorrow??


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